Creative director and designer with nearly two decades of experience in branding, strategy and systematic design. Creator of novel brand/user interactions, new behaviors and future interfaces. AllBrands, SystemsAbout
New York—2018

Verizon

STRATEGY
High-level strategic analysis and proposal for Verizon.com, identifying the current role the website plays within the Verizon digital ecosystem, and providing three new territories the destination can be taken into in the near future.

Working with a team of experience and brand strategists, I looked at how the company is currently utilizing Verizon.com (acquisition, support, e-commerce), and how it can be optimized with both insights (from the retail experience, real-world customer relationships, membership models), and emerging technologies such as AI.