New York-based creative director and designer with 22 years of experience in product/service design and branding.



Product Design,
Service Design

Customer experience and interface design for digital TV and video streaming service Origo from the leading Malaysian satellite TV provider Astro. 

The service is built around the insight that more so than anywhere else in the world, video entertainment in Southeast Asia is a social experience, consumed and shared with friends and family. We designed a service that takes full advantage of social media and additional devices such as tablets and mobile phones (second screens) to bring people together around content.